I ended up using this in the inc_footer today and it worked just dandy - see below from where I started to the end of the page:
'## END - REMOVAL, MODIFICATION OR CIRCUMVENTING THIS CODE WILL VIOLATE THE SNITZ FORUMS 2000 LICENSE AGREEMENT
Response.Write " </tr>" & vbNewLine & _
"</table>" & vbNewLine & _
"<script type=""text/javascript"">" & vbNewLine & _
"var _gaq = _gaq || [];" & vbNewLine & _
"_gaq.push(['_setAccount', 'UA-YOUROWNNUMBER-7']);" & vbNewLine & _
" _gaq.push(['_trackPageview']);" & vbNewLine & _
"(function() {" & vbNewLine & _
"var ga = document.createElement('script'); ga.type = 'text/javascript'; ga.async = true;" & vbNewLine & _
"ga.src = ('https:' == document.location.protocol ? 'https://ssl' : 'http://www') + '.google-analytics.com/ga.js';" & vbNewLine & _
"var s = document.getElementsByTagName('script')[0]; s.parentNode.insertBefore(ga, s);" & vbNewLine & _
" })();" & vbNewLine & _
"</script>" & vbNewLine & _
"</body>" & vbNewLine & _
"</html>" & vbNewLine
my_Conn.Close
set my_Conn = nothing
%>